Branding Studio
Our name reflects more than just how we work with partners. It’s our belief that powerful, profitable brands are built from the inside out and need strategy and creative working as one, side by side.
About Side By Side Studio
Side By Side Studio
About Us
Side By Side Studio is the design partner helping founders and teams craft strategy-led brands that connect deeply, accelerate growth, inspire action, endure change, build confidence, stand apart, think ahead, drive desire, evoke envy, and make their competitors sweat.
We’re here to ensure businesses reach their full potential and aren’t held back by poor branding and design. We find and design new and exciting ways to create distinctive future-ready brands that help our clients push their boundaries, connect with their audience, inspire action, and endure change. We want to help build tomorrow’s most loved and successful companies.
Jack O’Sullivan
Founder & Creative Director
As the Founder and Principal Designer at Side By Side Studio, I work closely with the people we partner with to make brand their unfair advantage. When your brand is working for you, unlocking your next phase of growth becomes easier. Customers choose you over competitors, pay premium prices, and become your biggest advocates.
That’s why we build brands from the inside out—aligning your business strategy, brand strategy, and visual identity so they all pull in the same direction.
My goal is simple: make brand a key driver for your company’s success. When we hand over your new brand, we want it to be impossible for you to stop smiling. You’re now the owner of a brand that looks better than the brands that inspired you to start your business in the first place.
Ready to create or transform your brand? Let’s chat about your project and explore how we can help influence success and accelerate growth.
Tailored Teams
Our Network
With our ability to collaborate with top creatives from various disciplines, we assemble tailored teams to explore and design outcomes specific to your project. We’re ready to implement bespoke creative talent from copywriters and photographers to developers and motion designers.
If you’d like to join our roster, let us know about yourself and your dream project.
Approach
WAYs OF Working
We're here to help founders punch above their weight, bringing bright futures forward for business, brand, and product.
Services
Our Capabilites
We partner with founders and teams to transform strategy into a brand that drives desire, raises reputation, and unlocks their next stage of growth.
Contact
We’re always up for a new challenge and a bright future to bring forward. We're ready when you are. Let’s see how we can help.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 261 30" xmlns="http://www.w3.org/2000/svg"><path d="M 9.306 24.132 C 8.065 24.132 6.901 23.978 5.812 23.67 C 4.724 23.363 3.766 22.901 2.939 22.286 C 2.133 21.648 1.469 20.857 0.947 19.912 C 0.424 18.945 0.109 17.824 0 16.549 L 3.69 16.549 C 3.907 18 4.539 19.088 5.584 19.813 C 6.629 20.538 7.869 20.901 9.306 20.901 C 10.678 20.901 11.853 20.604 12.833 20.011 C 13.812 19.396 14.302 18.549 14.302 17.472 C 14.302 16.506 13.867 15.758 12.996 15.231 C 12.147 14.681 11.004 14.253 9.567 13.945 L 7.184 13.418 C 5.029 12.934 3.407 12.176 2.318 11.143 C 1.23 10.088 0.686 8.725 0.686 7.055 C 0.686 6.044 0.903 5.121 1.339 4.286 C 1.796 3.429 2.395 2.703 3.135 2.11 C 3.897 1.494 4.778 1.022 5.78 0.692 C 6.803 0.341 7.891 0.165 9.045 0.165 C 10.221 0.165 11.309 0.319 12.31 0.626 C 13.333 0.934 14.215 1.385 14.955 1.978 C 15.717 2.571 16.327 3.308 16.784 4.187 C 17.263 5.044 17.557 6.022 17.665 7.121 L 13.976 7.121 C 13.823 6 13.301 5.099 12.408 4.418 C 11.538 3.736 10.416 3.396 9.045 3.396 C 7.782 3.396 6.683 3.714 5.747 4.352 C 4.833 4.967 4.375 5.769 4.375 6.758 C 4.375 7.637 4.68 8.297 5.29 8.736 C 5.921 9.176 6.89 9.538 8.196 9.824 L 10.939 10.418 C 13.072 10.879 14.792 11.648 16.098 12.725 C 17.404 13.78 18.057 15.231 18.057 17.077 C 18.057 18.264 17.807 19.308 17.306 20.209 C 16.827 21.088 16.174 21.824 15.347 22.418 C 14.541 22.989 13.605 23.418 12.539 23.703 C 11.494 23.989 10.416 24.132 9.306 24.132 Z M 19.722 3.758 L 19.722 0 L 23.314 0 L 23.314 3.758 L 19.722 3.758 Z M 19.754 23.736 L 19.754 6.659 L 23.281 6.659 L 23.281 23.736 Z M 38.104 23.736 L 38.104 21.429 C 37.625 22.198 36.918 22.835 35.982 23.341 C 35.067 23.846 34.022 24.099 32.847 24.099 C 31.78 24.099 30.768 23.912 29.81 23.538 C 28.852 23.143 28.014 22.571 27.296 21.824 C 26.599 21.055 26.033 20.11 25.598 18.989 C 25.184 17.846 24.977 16.538 24.977 15.066 C 24.977 13.659 25.195 12.407 25.63 11.308 C 26.066 10.209 26.643 9.297 27.361 8.571 C 28.101 7.824 28.95 7.253 29.908 6.857 C 30.866 6.462 31.856 6.264 32.88 6.264 C 34.098 6.264 35.154 6.505 36.047 6.989 C 36.939 7.451 37.625 8.011 38.104 8.67 L 38.104 0 L 41.631 0 L 41.631 23.736 Z M 33.402 21.066 C 34.708 21.066 35.829 20.538 36.765 19.484 C 37.701 18.407 38.169 16.934 38.169 15.066 C 38.169 13.264 37.712 11.857 36.798 10.846 C 35.905 9.813 34.773 9.297 33.402 9.297 C 32.031 9.297 30.888 9.813 29.973 10.846 C 29.081 11.879 28.635 13.286 28.635 15.066 C 28.635 16.934 29.081 18.407 29.973 19.484 C 30.888 20.538 32.031 21.066 33.402 21.066 Z M 59.755 18.857 C 59.494 19.758 59.091 20.549 58.547 21.231 C 58.003 21.89 57.372 22.428 56.653 22.846 C 55.957 23.264 55.195 23.571 54.368 23.769 C 53.54 23.989 52.713 24.099 51.886 24.099 C 50.71 24.099 49.6 23.89 48.555 23.472 C 47.51 23.055 46.596 22.461 45.812 21.692 C 45.029 20.923 44.408 19.978 43.951 18.857 C 43.494 17.736 43.265 16.473 43.265 15.066 C 43.265 13.725 43.494 12.516 43.951 11.44 C 44.43 10.341 45.051 9.407 45.812 8.637 C 46.596 7.868 47.489 7.286 48.49 6.89 C 49.513 6.473 50.569 6.264 51.657 6.264 C 52.746 6.264 53.791 6.462 54.792 6.857 C 55.794 7.231 56.664 7.802 57.404 8.571 C 58.166 9.319 58.776 10.275 59.233 11.44 C 59.69 12.604 59.919 13.945 59.919 15.462 L 59.919 16.286 L 46.89 16.286 C 47.042 17.758 47.608 18.923 48.588 19.78 C 49.568 20.637 50.7 21.066 51.984 21.066 C 52.825 21.067 53.657 20.899 54.433 20.571 C 55.217 20.242 55.815 19.67 56.229 18.857 Z M 51.592 9.264 C 50.395 9.264 49.339 9.637 48.425 10.385 C 47.532 11.132 47.01 12.154 46.857 13.451 L 56.229 13.451 C 56.142 12.198 55.663 11.187 54.792 10.418 C 53.921 9.648 52.855 9.264 51.592 9.264 Z M 67.983 23.736 L 67.983 0.659 L 77.681 0.659 C 80.228 0.659 82.1 1.242 83.297 2.407 C 84.494 3.549 85.093 4.978 85.093 6.692 C 85.093 7.967 84.767 9.033 84.113 9.89 C 83.482 10.747 82.688 11.319 81.73 11.604 L 81.73 11.67 C 82.84 11.956 83.765 12.593 84.505 13.582 C 85.267 14.549 85.648 15.769 85.648 17.242 C 85.648 19.286 84.919 20.879 83.46 22.022 C 82.024 23.165 80.021 23.736 77.452 23.736 Z M 77.387 3.791 L 71.705 3.791 L 71.705 10.286 L 77.387 10.286 C 78.693 10.286 79.673 10 80.326 9.429 C 81 8.857 81.338 8.066 81.338 7.055 C 81.338 6.066 81 5.275 80.326 4.681 C 79.651 4.088 78.671 3.791 77.387 3.791 Z M 77.224 13.418 L 71.705 13.418 L 71.705 20.604 L 77.224 20.604 C 78.747 20.604 79.901 20.297 80.685 19.681 C 81.468 19.044 81.86 18.165 81.86 17.044 C 81.86 15.901 81.458 15.011 80.652 14.374 C 79.869 13.736 78.726 13.418 77.224 13.418 Z M 101.71 6.659 L 92.567 30 L 88.943 30 L 92.012 22.516 L 85.286 6.659 L 89.073 6.659 L 93.743 18.297 L 98.086 6.659 Z M 116.401 24.132 C 115.16 24.132 113.996 23.978 112.907 23.67 C 111.819 23.363 110.861 22.901 110.034 22.286 C 109.228 21.648 108.564 20.857 108.042 19.912 C 107.519 18.945 107.204 17.824 107.095 16.549 L 110.785 16.549 C 111.003 18 111.634 19.088 112.679 19.813 C 113.724 20.538 114.964 20.901 116.401 20.901 C 117.773 20.901 118.948 20.604 119.928 20.011 C 120.907 19.396 121.397 18.549 121.397 17.472 C 121.397 16.506 120.962 15.758 120.091 15.231 C 119.242 14.681 118.099 14.253 116.662 13.945 L 114.279 13.418 C 112.124 12.934 110.502 12.176 109.413 11.143 C 108.325 10.088 107.781 8.725 107.781 7.055 C 107.781 6.044 107.998 5.121 108.434 4.286 C 108.891 3.429 109.489 2.703 110.23 2.11 C 110.992 1.494 111.873 1.022 112.875 0.692 C 113.898 0.341 114.986 0.165 116.14 0.165 C 117.315 0.165 118.404 0.319 119.405 0.626 C 120.428 0.934 121.31 1.385 122.05 1.978 C 122.812 2.571 123.422 3.308 123.879 4.187 C 124.358 5.044 124.652 6.022 124.76 7.121 L 121.07 7.121 C 120.918 6 120.396 5.099 119.503 4.418 C 118.632 3.736 117.511 3.396 116.14 3.396 C 114.877 3.396 113.778 3.714 112.842 4.352 C 111.928 4.967 111.471 5.769 111.471 6.758 C 111.471 7.637 111.775 8.297 112.385 8.736 C 113.016 9.176 113.985 9.538 115.291 9.824 L 118.034 10.418 C 120.167 10.879 121.887 11.648 123.193 12.725 C 124.499 13.78 125.152 15.231 125.152 17.077 C 125.152 18.264 124.902 19.308 124.401 20.209 C 123.922 21.088 123.269 21.824 122.442 22.418 C 121.637 22.989 120.701 23.418 119.634 23.703 C 118.589 23.989 117.511 24.132 116.401 24.132 Z M 126.817 3.758 L 126.817 0 L 130.409 0 L 130.409 3.758 L 126.817 3.758 Z M 126.849 23.736 L 126.849 6.659 L 130.376 6.659 L 130.376 23.736 Z M 145.199 23.736 L 145.199 21.429 C 144.72 22.198 144.012 22.835 143.076 23.341 C 142.163 23.846 141.117 24.099 139.942 24.099 C 138.875 24.099 137.863 23.912 136.905 23.538 C 135.947 23.143 135.109 22.571 134.391 21.824 C 133.694 21.055 133.128 20.11 132.693 18.989 C 132.279 17.846 132.072 16.538 132.072 15.066 C 132.072 13.659 132.29 12.407 132.725 11.308 C 133.161 10.209 133.738 9.297 134.456 8.571 C 135.196 7.824 136.045 7.253 137.003 6.857 C 137.961 6.462 138.951 6.264 139.974 6.264 C 141.194 6.264 142.249 6.505 143.142 6.989 C 144.034 7.451 144.72 8.011 145.199 8.67 L 145.199 0 L 148.726 0 L 148.726 23.736 Z M 140.497 21.066 C 141.803 21.066 142.925 20.538 143.86 19.484 C 144.796 18.407 145.265 16.934 145.265 15.066 C 145.265 13.264 144.807 11.857 143.892 10.846 C 143 9.813 141.868 9.297 140.497 9.297 C 139.126 9.297 137.983 9.813 137.068 10.846 C 136.176 11.879 135.73 13.286 135.73 15.066 C 135.73 16.934 136.176 18.407 137.068 19.484 C 137.983 20.538 139.126 21.066 140.497 21.066 Z M 166.851 18.857 C 166.59 19.758 166.186 20.549 165.643 21.231 C 165.098 21.89 164.466 22.428 163.749 22.846 C 163.052 23.264 162.29 23.571 161.463 23.769 C 160.636 23.989 159.809 24.099 158.981 24.099 C 157.805 24.099 156.695 23.89 155.65 23.472 C 154.606 23.055 153.691 22.461 152.908 21.692 C 152.124 20.923 151.504 19.978 151.046 18.857 C 150.589 17.736 150.361 16.473 150.361 15.066 C 150.361 13.725 150.589 12.516 151.046 11.44 C 151.524 10.341 152.146 9.407 152.908 8.637 C 153.691 7.868 154.583 7.286 155.584 6.89 C 156.608 6.473 157.664 6.264 158.752 6.264 C 159.84 6.264 160.886 6.462 161.887 6.857 C 162.888 7.231 163.759 7.802 164.5 8.571 C 165.262 9.319 165.871 10.275 166.328 11.44 C 166.786 12.604 167.014 13.945 167.014 15.462 L 167.014 16.286 L 153.985 16.286 C 154.137 17.758 154.703 18.923 155.683 19.78 C 156.662 20.637 157.795 21.066 159.079 21.066 C 159.928 21.066 160.744 20.901 161.528 20.571 C 162.311 20.242 162.911 19.67 163.323 18.857 Z M 158.686 9.264 C 157.489 9.264 156.434 9.637 155.519 10.385 C 154.628 11.132 154.105 12.154 153.952 13.451 L 163.323 13.451 C 163.237 12.198 162.758 11.187 161.887 10.418 C 161.017 9.648 159.95 9.264 158.686 9.264 Z M 182.849 24.132 C 181.609 24.132 180.444 23.978 179.355 23.67 C 178.266 23.363 177.31 22.901 176.482 22.286 C 175.676 21.648 175.013 20.857 174.49 19.912 C 173.967 18.945 173.651 17.824 173.543 16.549 L 177.233 16.549 C 177.45 18 178.081 19.088 179.127 19.813 C 180.171 20.538 181.413 20.901 182.849 20.901 C 184.22 20.901 185.396 20.604 186.375 20.011 C 187.355 19.396 187.845 18.549 187.845 17.472 C 187.845 16.506 187.41 15.758 186.539 15.231 C 185.69 14.681 184.547 14.253 183.11 13.945 L 180.727 13.418 C 178.572 12.934 176.95 12.176 175.861 11.143 C 174.774 10.088 174.228 8.725 174.228 7.055 C 174.228 6.044 174.447 5.121 174.882 4.286 C 175.339 3.429 175.937 2.703 176.678 2.11 C 177.439 1.494 178.322 1.022 179.323 0.692 C 180.346 0.341 181.434 0.165 182.588 0.165 C 183.764 0.165 184.851 0.319 185.854 0.626 C 186.877 0.934 187.759 1.385 188.498 1.978 C 189.26 2.571 189.869 3.308 190.327 4.187 C 190.806 5.044 191.1 6.022 191.208 7.121 L 187.518 7.121 C 187.367 6 186.844 5.099 185.951 4.418 C 185.081 3.736 183.96 3.396 182.588 3.396 C 181.325 3.396 180.227 3.714 179.29 4.352 C 178.376 4.967 177.919 5.769 177.919 6.758 C 177.919 7.637 178.223 8.297 178.834 8.736 C 179.465 9.176 180.433 9.538 181.739 9.824 L 184.481 10.418 C 186.616 10.879 188.336 11.648 189.641 12.725 C 190.947 13.78 191.6 15.231 191.6 17.077 C 191.6 18.264 191.35 19.308 190.849 20.209 C 190.37 21.088 189.718 21.824 188.89 22.418 C 188.084 22.989 187.148 23.418 186.082 23.703 C 185.038 23.989 183.96 24.132 182.849 24.132 Z M 198.783 23.769 C 197.455 23.769 196.367 23.472 195.518 22.879 C 194.691 22.286 194.277 21.055 194.277 19.187 L 194.277 9.527 L 191.339 9.527 L 191.339 6.659 L 194.277 6.659 L 194.277 2.572 L 197.771 2.572 L 197.771 6.659 L 201.82 6.659 L 201.82 9.527 L 197.771 9.527 L 197.771 18.692 C 197.771 19.615 197.924 20.209 198.228 20.472 C 198.555 20.736 199.045 20.868 199.698 20.868 L 201.82 20.868 L 201.82 23.703 C 201.211 23.725 200.71 23.736 200.318 23.736 C 199.948 23.758 199.437 23.769 198.783 23.769 Z M 213.976 23.736 L 213.976 21.659 C 213.433 22.473 212.746 23.088 211.918 23.505 C 211.091 23.901 210.144 24.099 209.078 24.099 C 207.272 24.099 205.802 23.527 204.67 22.385 C 203.538 21.22 202.973 19.549 202.973 17.374 L 202.973 6.659 L 206.499 6.659 L 206.499 16.879 C 206.499 18.198 206.825 19.22 207.479 19.945 C 208.153 20.648 209.035 21 210.123 21 C 211.102 21 211.974 20.615 212.736 19.846 C 213.519 19.055 213.911 17.857 213.911 16.253 L 213.911 6.659 L 217.437 6.659 L 217.437 23.736 Z M 232.264 23.736 L 232.264 21.429 C 231.786 22.198 231.078 22.835 230.143 23.341 C 229.228 23.846 228.183 24.099 227.007 24.099 C 225.941 24.099 224.929 23.912 223.971 23.538 C 223.013 23.143 222.174 22.571 221.457 21.824 C 220.76 21.055 220.194 20.11 219.759 18.989 C 219.345 17.846 219.137 16.538 219.137 15.066 C 219.137 13.659 219.356 12.407 219.791 11.308 C 220.226 10.209 220.803 9.297 221.522 8.571 C 222.262 7.824 223.111 7.253 224.069 6.857 C 225.026 6.462 226.017 6.264 227.041 6.264 C 228.259 6.264 229.315 6.505 230.208 6.989 C 231.101 7.451 231.786 8.011 232.264 8.67 L 232.264 0 L 235.79 0 L 235.79 23.736 Z M 227.562 21.066 C 228.869 21.066 229.99 20.538 230.925 19.484 C 231.862 18.407 232.33 16.934 232.33 15.066 C 232.33 13.264 231.872 11.857 230.959 10.846 C 230.066 9.813 228.934 9.297 227.562 9.297 C 226.191 9.297 225.048 9.813 224.133 10.846 C 223.242 11.879 222.796 13.286 222.796 15.066 C 222.796 16.934 223.242 18.407 224.133 19.484 C 225.048 20.538 226.191 21.066 227.562 21.066 Z M 238.503 3.758 L 238.503 0 L 242.096 0 L 242.096 3.758 L 238.503 3.758 Z M 238.536 23.736 L 238.536 6.659 L 242.063 6.659 L 242.063 23.736 Z M 252.347 24.099 C 251.15 24.099 250.017 23.89 248.951 23.472 C 247.906 23.055 246.992 22.461 246.209 21.692 C 245.447 20.901 244.836 19.945 244.379 18.824 C 243.923 17.703 243.694 16.451 243.694 15.066 C 243.694 13.747 243.923 12.549 244.379 11.472 C 244.836 10.374 245.447 9.451 246.209 8.703 C 246.992 7.934 247.906 7.341 248.951 6.923 C 250.017 6.483 251.15 6.264 252.347 6.264 C 253.565 6.264 254.699 6.473 255.743 6.89 C 256.809 7.308 257.724 7.901 258.486 8.67 C 259.269 9.418 259.879 10.341 260.315 11.44 C 260.772 12.538 261 13.747 261 15.066 C 261 16.429 260.772 17.67 260.315 18.791 C 259.857 19.912 259.237 20.868 258.453 21.659 C 257.67 22.428 256.744 23.033 255.677 23.472 C 254.633 23.89 253.522 24.099 252.347 24.099 Z M 252.347 20.967 C 253.827 20.967 255.035 20.429 255.971 19.352 C 256.908 18.253 257.375 16.824 257.375 15.066 C 257.375 13.418 256.908 12.066 255.971 11.011 C 255.035 9.934 253.827 9.396 252.347 9.396 C 250.844 9.396 249.626 9.934 248.689 11.011 C 247.776 12.066 247.318 13.418 247.318 15.066 C 247.318 16.802 247.787 18.22 248.723 19.319 C 249.658 20.418 250.867 20.967 252.347 20.967 Z" fill="rgb(217, 217, 217)" height="30px" id="HhhgckK7w" width="260.9999983636626px"/></svg>)