Side By Side Studio

Side By Side Studio

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We help founders punch above their weight, bringing bright futures forward for brand, business, and product.

About

We’re Side By Side Studio. The brand creation partner that builds and evolves brands for founders, start-ups and established businesses ready to stand out, be bold, and embrace positive change. We’re all about making sure your brand strategy, business strategy, and visual identity all work Side By Side.

We’re on a mission to ensure businesses reach their full potential and aren’t held back by poor branding and design. How do we do it? We find and design new and exciting ways to create distinctive future-ready brands that help our clients push their boundaries, connect with their audience, inspire action, and endure change. Ultimately, we want to help build tomorrow’s loved and successful companies.

Jack O'Sullivan
Founder & Principal Designer

As the Principal Designer at Side By Side Studio, I work closely with the clients we partner with to help create and evolve brands and businesses to be strategy-led and design-driven.

Powerful brands are created when a solid business strategy, brand strategy and brand identity work side by side. Combining creative and commerce thinking, I work to ensure these elements align harmoniously in every project. It’s important to my process that I understand how a business works, breaking down the business model and discussing the business’ goals and challenges. Then, clarify purpose, vision, values, competitors/alternatives, and most importantly, dive deep into who your audience is and what connects with and inspires them.

Outside of the studio, I love pizza, photography, hitting 120+ on the golf course, short walks to the pub, Chicken Parmies, rain when sleeping, not rain when outside, Eggs Benedict, music (Country included), pasta and wine for lunch, and a good night’s sleep.

If you are ready to create or evolve your brand, chat about a project or idea, or explore how we can help you push your boundaries, get in touch with me here ↗.

Tailored Teams

With our ability to collaborate with top creatives from various disciplines, we assemble tailored teams to explore and design outcomes specific to your project. We’re ready to implement bespoke creative talent from copywriters and photographers to developers and motion designers.

If you’d like to join our roster, get in touch via our Creative Network Form ↗. Let us know a bit about yourself and your dream project.

Capabilities

We combine meaningful strategy and innovative design to find and create new and effective solutions for business growth and positive transformation.

Learn more about our approach ↗

Design Services
Brand Identity
Creative Direction
Brand Guidelines
Print & Editorial


Packaging


Web & Digital Design
Social Content
Art Direction

Strategy Services
Research


Brand Positioning
Purpose, Vision & Values
Brand Architecture
Naming


Content Strategy
Copywriting
Brand Consultancy

Awards & Recognition

Best Design Awards 2024 (Finalist)
Powerhouse (Branding & Identity)

Victorian Premier's Design Awards 2023 (Finalist)
Powerhouse (Communication Design)

Transform Awards ANZ 2023 (Silver)
Powerhouse (Best Visual Identity From The Energy & Utilities Sector)

AGDA Design Awards 2023 (Finalist)
Elyte (Branding & Identity)

AGDA Design Awards 2023 (Finalist)
Powerhouse (Branding & Identity)

Indigo Design Awards 2023 (Bronze)
Range (Branding & Identity)

Indigo Design Awards 2022 (Silver)
The Penthouse (Branding & Identity)

Indigo Design Awards 2022 (Silver)
ARQUITEKA (Branding & Identity)

AGDA Design Awards 2021 (Finalist)
ARQUITEKA (Branding & Identity)

AGDA Design Awards 2021 (Finalist)
ARQUITEKA (Physical Application)

Indigo Design Awards 2021 (Gold)
SA1NT UNBREAKABLE (Branding & Identity)

AGDA Design Awards 2020 (Merit & Finalist)
SA1NT WORKWEAR (Branding & Identity)

AGDA Design Awards 2020 (Finalist)
SA1NT UNBREAKABLE (Branding & Identity)

Let’s build your brand
Side By Side

We acknowledge and pay our respects to the traditional owners, storytellers, creatives, and sovereign custodians of the land on which we work and rest, the Wurundjeri Woi-wurrung People of the Kulin Nation. We extend our respect to their Ancestors and all First Peoples and Elders.

© Side By Side Studio 2025

Let’s build your brand
Side By Side

We acknowledge and pay our respects to the traditional owners, storytellers, creatives, and sovereign custodians of the land on which we work and rest, the Wurundjeri Woi-wurrung People of the Kulin Nation. We extend our respect to their Ancestors and all First Peoples and Elders.

© Side By Side Studio 2025

Let’s build your brand
Side By Side

We acknowledge and pay our respects to the traditional owners, storytellers, creatives, and sovereign custodians of the land on which we work and rest, the Wurundjeri Woi-wurrung People of the Kulin Nation. We extend our respect to their Ancestors and all First Peoples and Elders.

© Side By Side Studio 2025